AFBI promotes ‘Grass Fed, Grass Bred’ theme

AFBI will be conducting a food sensory experiment at Balmoral this year

AFBI will be conducting a food sensory experiment at Balmoral this year

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As grass makes up 94% of our agricultural land area and is Northern Ireland’s most important crop, the theme of this year’s AFBI stand is “Grass Bred, Grass Fed”.

For many years AFBI, in association with its commercial partner Barenbrug, has produced world leading grass varieties with higher yields and increased digestibility. Both of these characteristics are critical for farm productivity, good animal performance, and the development of quality food products from Northern Ireland’s 2,700 dairy farms in order to produce high quality milk for local and export markets.

With that in mind, AFBI will be running a food sensory evaluation study focusing on cheese at the Balmoral Show and invites all visitors to the Show to assist.

AFBI will also be celebrating 10 years’ of scientific excellence by providing complimentary packets of wildflower seeds, with the objective of promoting biodiversity and raising awareness of the plight of pollinators such as bees and butterflies. Members of the public will then be invited to upload photos of their wildflowers (and maybe pollinators!) to AFBI later in the year.

We look forward to welcoming you to the AFBI stand in the government departments’ section of the Eikon building.