THE Eat in Colour campaign has launched a new initiative.
As the business end of the footie season begins, Eat in Colour has announced its fruit & veg 1st XI.
Manager Kevin Pea-gan clearly has his work cut out. Although this crop of players is teeming with raw talent they are a bit soft, which opposing teams will look to exploit.
Pea-gan will need to look after Ashley Kale as he is a bit green behind the
ears and has been known to get caught out at the back. On a more positive note, Michael Onions is adept at peeling off defenders and the central midfielder partnership of Robbie Cabbage and Gary Swede are past masters at putting the wind up the opposition.
Anthony Levy, chairman of Eat in Colour, said: "The Eat in Colour United team has been assembled to launch www.eatincolour.com/footy
"Eat in Colour has taken the lead from Premiership clubs and teamed up with top BDA dieticians who have worked with Aston Villa, Birmingham City, Blackburn and Tottenham Hotspur.
"Together we've created a downloadable match fit meal planner to give young footballers the best possible tips for getting match fit, with easy to follow recipes and serving suggestions ideal for parents. This is part of the campaign's goal to get families, and especially children, to experience fruit and vegetables as the quick, easy and tasty way to score a healthy diet."
"Other players to watch include Jonathan Woodgrape and John Cherry, although they do have a tendency to bunch together in central defence. Goalkeeper Jens Lemon is first class but his relationship with his previous club manager famously turned sour.
Nicky Gilbert, BDA dietician, who has advised star players from Nottingham Forest, Aston Villa, Tottenham Hotspur, Birmingham City and Blackburn, added: "Diet plays an extremely important role in ensuring budding Beckhams are in peak condition on match day. Fresh fruit and vegetables are an important part of every professional footballer's diet and the Eat in Colour website has a host of easy to make match fit recipes ideal for the football stars of tomorrow."
To find out more, go to www.eatincolour.com/footy
The Eat in Colour Campaign has been created by the Fresh Produce Consortium (FPC), the trade association committed to the support and development of the United Kingdom fruit and vegetable industry. The campaign has secured financial backing from producers and importers across the industry as well as Tesco, Asda and Somerfield to commence an ambitious programme of communication and education.
The Fresh Produce Consortium is the trade association which represents producers, packers, importers, wholesale, food service, retailers and floral within the UK fresh produce and floral industry.
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