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Autumn Charolais show and sale in Dungannon

Trevor Phair, Charolais Club treasurer, with Rodney Elliott on his farm at Florencecourt

Trevor Phair, Charolais Club treasurer, with Rodney Elliott on his farm at Florencecourt

QUALITY Charolais stock goes under the hammer at Dungannon Charolais Show and Sale on Friday 2nd November in Dungannon Mart, 90 Granville Road, Dungannon, BT70 1NJ with almost 100 cattle on offer.

All 66 bulls entered at the forthcoming sale at Dungannon come with excellent pedigrees, and must be seen to be truly appreciated. The sale also includes an entry of 24 Charolais females, excellent stock for herd replacements or starter herds and a dispersal sale of the Rowendale Herd for Danny McKay.

Show at 10am and sale at 1pm

The show and sale is sponsored again by Ulster Bank Ltd who have a long term association with the Northern Ireland Charolais Club and Ulster Bank representative Ann Calwell will be attending to present the awards and congratulate the winners of the show. The judge is well known breeder Richard O’Beirne of Cloghans Hill Tuam Co Galway. The Club is looking forward to an excellent sale of Charolais stock and are inviting those interested in purchasing a Charolais sire for their herd to come along and see the stock on offer.

Emphasising that the breed’s main function is within the suckler beef herd where Charolais remains unrivalled as a terminal sire due to its combined superior growth rate. This combination of factors ensures that Charolais crossbreds consistently command a premium over any other Continental crossbred on a weight for age basis. Charolais crossbred cattle are favoured by both sectors of the meat trade. Discerning butchers appreciate the Charolais’ intramuscular fat lending to its superior meat eating quality, while the processors supplying multiples prefer Charolais crossbreds with their ability to provide the highest percentage of saleable cuts, in particular from their combination of loin and hind muscling. 

Trevor Phair, club treasurer, and club secretary Ann Orr visited the farm of Rodney Elliott, at Edenmore Florencecourt County Fermanagh; Rodney is the fourth generation managing the family business he farms 205 acres, 95 acres of the family farm and 110 acres taken in conacre. He had an interest in farming from an early age and attended the local agricultural college where he gained many useful skills in dairy and beef management. The farm business is split into two enterprises; carrying 80 dairy cows and 70 Charolais stores finished to beef. Rodney sources quality Charolais stores locally between 12 to 18 months to finish on silage and concentrates and housed in an extensive range of easy feed slatted houses.

Rodney is a firm believer in investing in the Charolais breed due to its combined superior growth rate, muscle development, high killing out percentage and meat eating quality.

Rodney has been looking at markets and feels that the Charolais breed allows him a range of options; over the past couple of years he has been looking at cost factors to determine where he can gain the most financially from beef production; in the past he has used the live ring to sell his Charolais and worked with local Northern Ireland abattoirs to get the best grades and price per kilo. Rodney has recently completed some research into the benefits of exporting his beef to Scotland, the research informs him that there is a much more lucrative market there for his finished cattle. So the 70 Charolais being finished at the minute may be heading to Scotland to be killed out. Rodney only buys and finishes Charolais as he insists that they are the only breed that will give him a high daily weight gain and states that ‘Charolais never let you down when you hang them up’

Catalogues are available at Dungannon Mart 028 8772 2727

Any queries contact Club Secretary Ann Orr on 02866 342996 or Email: annorr@btconnect.com


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