Sires in the spotlight: A focus on profit

Dam: Diepenhoek Rozelle 54
Dam: Diepenhoek Rozelle 54

Farmers throughout Northern Ireland with a keen eye for boosting both components and profits may want to take a second look at one of the first Chevrolet sons to come to the market place, Huijben DG Buick.

Buick is already a rising star in the Cogent ExelGen line-up offering the right credentials and appeal to the modern, profit-driven dairy farmer. As one of the most elite PLI bulls in the breed, Buick has the unique ability to combine huge milk levels, with positive components while still maintaining his extreme fertility and protein improvement figure.

As well as his high type credentials, he has a great lifespan score showing that his daughters will have the ability to last in commercial environments. Buick is predicted to sire daughter’s that combine strength and width with dairyness. Their rumps will be close to ideal, with exceptional leg set and a terrific locomotion score. Buick daughters are expected to have exceptional temperaments and should be extremely easy to work with.

“When I think of the Rozelle family, I think consistency” says Ashley Fleming, Cogent’s Northern Ireland Regional Sales Manager.

“Buick’s lineage is backed up by five generations of VG and EX cows, consistently breeding medium size, functional cattle and creating a package that is just about as complete as they come. His dam, the former number 1 GTPI cow in Europe, is in huge demand as a bull mother and it is clear that Buick will also become a leading sire of sons.”

“On every level Buick improves consistent key strengths, milk, fertility, protein and components. When bulls of this calibre become available, it is great news for farmers across Northern Ireland, who can use them with complete confidence. I am delighted to once again bring our customers such a diverse and well-balanced bull and I feel certain that his daughters will not only drive profit potential but they will also stand the test of time.”